Creativity. How to make scrambled eggs way better.

“Creativity is a gift. It doesn’t come through if the air is cluttered.” John Lennon Space. Time. Distance. Pretty big stuff. These are the rules the govern the universe. But not the imagination. That’s tricky because human beings really like rules. They like to know how to measure stuff. They like wrong and right. WeContinue reading “Creativity. How to make scrambled eggs way better.”

Do you believe in The Roaring Twenties brothers and sisters?

“Skate to where the puck is going not where it has been.” Wayne Gretzky Creativity: The use of imagination or original ideas to create something; inventiveness. So, what happens afterwards? What happens after a catastrophe? How do you carry on and what role does creativity play in all this? I started thinking about all thisContinue reading “Do you believe in The Roaring Twenties brothers and sisters?”

2020. A Space Odyssey.

“Music is the silence between the notes.” Claude Debussy Just put one fucking word down. It is a strange feeling to start writing without knowing what you are going to write. It is a feeling of absolute uncertainty. It is so powerful that it can cause paralysis. You can’t do what you know you mustContinue reading “2020. A Space Odyssey.”

Creativity. Bill Withers vs Joe Exotic.

“Legacy is not leaving something for people. It’s leaving something in people.” Peter Strople It is always going to be a strange week when Tiger King appears and Bill Withers disappears. If we put the global pandemic to one side (now there are words I never thought I would write) I felt the universe wasContinue reading “Creativity. Bill Withers vs Joe Exotic.”

Creativity. The answer to every question on TV.

“Everybody has a plan until they get punched in the mouth.” Mike Tyson Day 10. I am in lockdown and I have been eating a shit load of Pringles and watching a fair amount of television. As I watched, I noticed this weird phenomenon. Whenever an expert was interviewed about face masks, or how toContinue reading “Creativity. The answer to every question on TV.”

To be human. Don't worry there's a happy ending.

We are very, very small, but we are profoundly capable of very, very big things. Stephen Hawking What is it to be human? A week before the Coronavirus infected the world I was trying to answer this question in a discussion with my 16 year old son Jake. It was a discussion all about theContinue reading “To be human. Don't worry there's a happy ending.”

Advertising. I hope this doesn’t go viral.

“It is useless to attempt to reason a man out of a thing he was never reasoned into.” Jonathan Swift For the last 10 years, I feel like advertising has tried make an argument. The argument is one of precision. If you have enough knowledge about the customer and you are in the right placeContinue reading “Advertising. I hope this doesn’t go viral.”

Advertising. Lessons from the second last Blockbuster in the world.

“I think there is just one kind of folks. Folks.” Harper Lee Dargaville, a small town on the banks of the Wairoa River in the North Island of New Zealand with a population of approximately 4500 people lost the second last ‘Blockbuster’ Movie store on Earth this week. The last one is in the townContinue reading “Advertising. Lessons from the second last Blockbuster in the world.”

Advertising. Sometimes a yacht needs a horse.

“Daring ideas are like chessmen moved forward. They may be beaten, but they may start winning a game.” Johann Wolfgang von Goethe In my head, I went through all the answers I thought he could give. But I was way off. I was in a hotel room with jet lag watching an odd documentary withContinue reading “Advertising. Sometimes a yacht needs a horse.”

Creativity. Having fun underwater.

“It’s the possibility that keeps me going, not the guarantee.” Nicholas Sparks. The Notebook 40 million dollars is a lot of money. That is the loss Cats is expected to make. It is a re-occurring event in film. A sure fire winner that fails. In 1980, one of cinema’s biggest box-office flops, Michael Cimino’s Heaven’sContinue reading “Creativity. Having fun underwater.”