Advertising. Lessons from the second last Blockbuster in the world.

“I think there is just one kind of folks. Folks.” Harper Lee Dargaville, a small town on the banks of the Wairoa River in the North Island of New Zealand with a population of approximately 4500 people lost the second last ‘Blockbuster’ Movie store on Earth this week. The last one is in the townContinue reading “Advertising. Lessons from the second last Blockbuster in the world.”

The risk of not taking risks.

“A ship is safe in harbour, but that’s not what ships are for.” John A. Shedd In a recent interview with Empire Magazine, Martin Scorsese said that he didn’t think Marvel Movies were Cinema. As you can imagine this statement caused much gnashing of twitter teeth. So, to explain his position he wrote an articleContinue reading “The risk of not taking risks.”