“It may well be that creativity is the last unfair advantage we’re legally allowed to take over our competitors.” Bill Bernbach This isn’t scientific. Just a hunch. A feeling. Remember those? It is a new year, so I decided to do a new little experiment. In a single day, I would observe what all theContinue reading “Advertising. Are rules more important than ideas?”
Monthly Archives: January 2017
The beautiful stone in your shoe.
“No man ever steps in the same river twice, for it’s not the same river and he’s not the same man.” Heraclitus I am lying in the middle of the Noosa River an hour outside of Brisbane. After a pretty crazy year where we were working right up to Xmas I was suddenly on vacation.Continue reading “The beautiful stone in your shoe.”
