“The simple act of caring is heroic.” Edward Albert There’s a quiet, persistent mistake the industry keeps making about creatives. A kind of polite delusion. We say “creatives come up with ideas,” as if that’s the job. As if that’s the mountain. But coming up with ideas is not the job. It’s barely the foothills.Continue reading “Advertising. Ideas are easy. It’s the caring that costs.”
Tag Archives: mental-health
People. Always the last piece of the puzzle.
“You can be cautious, or you can be creative, but there is no such thing as a cautious creative.” George Lois When Jerry Hall didn’t arrive for two sittings with the famous artist Lucien Freud he decided to change her into a man. He replaced her face with the upper torso and face of hisContinue reading “People. Always the last piece of the puzzle.”
Damon's Brain 